Getting started

This page contains a hand selected list of articles taken from Publisher Lessons which are recommended for new publishers.

The basics

• My top 8 lessons for new publishers
• 4 reasons why you are going to fail
• How to price your game
• 3 tips for your first game
• A list of Facebook groups to join
• The 4 pillars of a great game
• Managing replacement parts
• Designing the perfect expansion
• The hidden currency I run my business on
• Designing a solo mode for competitive games
• Do I need a team?
• 12 tools I use every day

Manufacturing and shipping

• Board game manufacturers – How to choose one?
• Choosing components for your game
• Requesting samples from your manufacturer
• How to ship games from China
• My current approach to Kickstarter fulfillment
• Choosing fulfillment partners
• 5 tips for better cards
• 2 simple tips for saving money
• How to make a meeple

Art and graphics

• 7 ways to find an artist
• Professional board game photographers – Some recommendations
• Designing the perfect box part 1: The cover
• Designing the perfect box part 2: The back
• Creating 3d renders: My 5-year journey

Building an audience

• Growing a community part 1
• Growing a community part 2
• Growing a community part 3
• Growing a community part 4
• Growing a community part 5
• Building excitement, my 3-week announcement process
• How to stand out
• My website statistics
• Should I have local currency stores?
• My new approach to Instagram

Prototypes and playtesting

• How I make prototypes
• How do you playtest board games
• 4 quick tips for rapid prototyping

Advertising and content creators

• What is ROAS?
• How I am selecting content creators moving forward

Conventions

• 10 tips for conventions
• 10 more tips for conventions
• Building connections at conventions without exhibiting

Other

• Should I make this game?
• Have you ever wanted to make a game?
• A day in the life of a self-publisher
• Creating for everyone
• 5 game design tips
• 5 lessons from the early days
• Managing your money
• What to do when things go wrong
• Game design: Finding the fun

Looking for something else?

If you’re looking for information about something that there isn’t already an article for, then please mention it in the comments below and I’ll see if I can add one for you!