The holiday season is nearly here and I am looking forward to a multitude of festive celebrations in the weeks to come, the first of which will hopefully be the funding of the Race to the Raft Kickstarter. There are just 24 hours left and I couldn't be happier with how the campaign has gone, thank you for your support.
It has been over 4 years since I launched my online store and since I first set it up, I’ve not done too much with it. I have recently come to the conclusion that this is the wrong approach!
I recently visited my mothers house and while I was there, I noticed her basket of soaps, shower gels, and shampoos had started to overflow. It’s something she has had for many years as you can tell from the dust and cobwebs [sorry mum!], and it always gets me thinking.
I often see people asking who is using Kickstarter these days and thought it would be a good time to discuss both who is using the platform and also why they are using the platform.
The middle of a crowdfunding campaign can be a challenging time and you will always want things to share and talk about. One of my favourite mid-campaign strategies is to work with Semi Co-op, who make comics about the board gaming hobby.
Would you want to play a 5-minute demo of a game before buying it if it was an option? This is a question I've recently been discussing with Wonmin who wants to start creating them!
The last Games Master of the School of Games has resurfaced, and is standing on the beaches of the Isle of Cats with a new series of games for the daring heroes of the world…
Earlier this week I launched my sixth Kickstarter where I continued to focus on how I can put the backer first during my campaigns. Let’s take a look at 5 of the unusual things I did with this Kickstarter.
It's my favourite time of the year as I finally get to share with you everything I have been working on for the past couple of years!
I am a big fan of guerrilla marketing and one of my most successful strategies has been to carry a box around convention halls. When I’m trying to promote a new game you’ll see me walking the halls and holding it proudly.
