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CrowdfundingPublishing Lessons

The golden era of crowdfunding is over

28th June 2022 Frank West0

In 2009 Kickstarter launched, it wasn’t the first crowdfunding platform but it did a lot of things right and has grown into something incredible. For board gaming at least, Kickstarter has perhaps had more of an impact than anything else over the past 10 years.


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CrowdfundingPublishing Lessons

Growing a community part 5

21st June 2022 Frank West2

There are many ways to grow a community and in this guide I’ve tried to cover a range of ideas without diving too deeply into any one thing specifically. In future articles I’ll dive deeper into specific ideas but I’d like to wrap things up with a few final thoughts.


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CrowdfundingPublishing Lessons

Growing a community part 4

16th June 2022 Frank West2

Up until now this guide has focussed on easily actionable things that you can start doing today to grow a community. For part 4. I want to focus on longterm activities that will improve your passive followers over time and is what I believe to be the most powerful form of marketing.


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CrowdfundingPublishing Lessons

Growing a community part 3

14th June 2022 Frank West0

Our website is now set up and our social channels are in place, it is time to put on some shoes and look into how we can grow a community in person.


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CrowdfundingPublishing Lessons

Growing a community part 2

9th June 2022 Frank West2

Today we move beyond the basic elements required for growing a community and dive into social media. It may be one of the biggest tools we have but it must be handled properly, otherwise it will end up doing as much harm as good.


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CrowdfundingPublishing Lessons

Growing a community part 1

31st May 2022 Frank West0

In this guide I'll be sharing over 20 recommendations for how to grow a community and talking in detail about the way I built my audience in the build up to my first Kickstarter.


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CrowdfundingPublishing Lessons

Cancelled pledges are OK

26th May 2022 Frank West0

One of the lesser-known parts of running a Kickstarter is just how many people cancel their pledges or decrease from one reward tier to another during the campaign. When you login to see how things are doing, it’s not uncommon to see the dreaded red labels.


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CrowdfundingPublishing Lessons

10 red flags for Kickstarters

19th May 2022 Frank West0

In many ways launching a crowdfunding campaign is a tick box exercise and there are long lists of things you need to do and things you need to avoid. You still need to have a good game, but no matter how good it is or how big your audience is, if you tick the wrong boxes you’re going to struggle.


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CrowdfundingPublishing Lessons

How many followers do you need to fund a Kickstarter?

12th May 2022 Frank West4

Ever since Kickstarter added the pre-launch feature I’ve asked myself, how many followers do you need in order to fund? Today I would like to share the stats from The Isle of Cats: Don’t forget the Kittens and a few calculations!


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CrowdfundingPublishing Lessons

How to ship games from China

10th May 2022 Frank West2

When it comes to shipping games we often talk about fulfilment and how to get individual products to customers. This is certainly a critical part of the process but before fulfilment can happen, we must get our games to the fulfilment centres.


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Publishing lessons

  • The golden era of crowdfunding is over28th June 2022
  • 3 ideas for conventions23rd June 2022
  • Growing a community part 521st June 2022
  • Growing a community part 416th June 2022
  • Growing a community part 314th June 2022

News

  • The City of Games June update: I’m finally home!2nd June 2022
  • The City of Games May update: Spreading the word5th May 2022
  • The City of Games April update: It’s release month!7th April 2022
  • The City of Games March update: Pre-orders are now open!3rd March 2022
  • The City of Games February update: Convention season3rd February 2022

Twitter

@CityofGamesHQ - 1 day

In 2009 Kickstarter launched, it wasn’t the first crowdfunding platform but it did a lot of things right and has gr… https://t.co/2TIqek8mHg

@CityofGamesHQ - 2 days

@Toxic_Psychosis I'm glad to see someone enjoying their box!

Recent Posts

  • website.jpg
    28th June 2022

    The golden era of crowdfunding is over

  • 23rd June 2022

    3 ideas for conventions

  • 21st June 2022

    Growing a community part 5