When launching a new game (or expansion), I like to work with a 3-week window. The first day is when I announce the product and the last day is when it becomes available to buy, often through crowdfunding. Throughout the 3-weeks I try to...
One of the most common questions I get asked is how valuable is having a website, using Twitter, Facebook, having a newsletter, and do they bring in backers? To help answer this I want to share the stats from my campaigns and...
I believe as a Kickstarter creator the after-campaign updates are just as important as anything else, as it’s an opportunity to build a long-term relationship with your backers and to create a community that will follow you into future projects. Here are my 10 tips for writing the perfect Kickstarter updates between your project ending and fulfilment completing.
Over the past 4 years I have shipped more than 30,000 orders to 80 different countries and today I’ll be diving into the data, sharing my thoughts, and looking at the most...
For many people around the world today marks the first working day of 2022 and as the new year begins it is time for me to reflect on how I spend my time. While many companies will grow by hiring more staff and delegating different tasks to team members, I focus on self-improvement. How can I become more efficient, what new skills can I learn, and what is...
Translating a game or any product can be a great way to reach a wider audience and will also help increase social interactions and online ratings. There are many reasons to consider translating and when done successfully, it can...
2021 is nearly over and it has been a unique year to say the least, there have been many changes to the board game industry (and most industries in general) due to the pandemic and this has proved challenging. However, it has also been a year of opportunity, a time to reflect and a time to evolve, which has led to many incredible achievements for The City of Games this year including passing...
With just 13 days left in the year I felt it was time for a refresh for the upcoming decade and would like to introduce you to our new look.
