I recently wrote about finding your voice and the different ways you can present your business to set expectations. I would now like to flip the dynamic and talk about how we publishers should view the person on the other side.

The board game industry has grown considerably over the last few years with countless individuals trying to make a game. Crowdfunding has provided creators with the necessary tools to be able to fund their own ideas and turn their dreams into realities, it’s a great time to be a creative! The problem however is how do you stand out, what will make people notice you, and support your game.

Making a board game is pretty easy, you can grab some paper, a pen, and some scissors, and within a few hours you can have something that’s playable. It is one of the reasons I love designing board games as it is such an accessible process. Designing games however is only part of the process, as a publisher it is our job to take a game to the next level.

When I first started designing games it seemed impossible to find an artist, I had no experience and didn’t know where to look. These days I have a list of handy websites that have served me well over the years and would like to share them with you.

Facebook is full of countless communities and when it comes to publishing there is no shortage of useful groups to join. Here are my top recommendations!

Pricing a product can be tricky and without the right experience you may end up selling your game at a price that just doesn’t work. It is made harder by the fact there is no correct approach and different people will tell you different things based on their own situation. Today I’m going back to the beginning, I’m not going to talk about how I would price my next game, but rather how I would, and how I did price my first game.