22 February 2017

The overall scores showed Early Birds as the second least important part of a Kickstarter with a score of -625, but let’s dive a little deeper.

The votes

In total we had 763 responses to the question “How important are early birds to you for a board game on Kickstarter?”.

ResponseVotes
Make it go away36%
Not important23.2%
Doesn’t matter29%
Important10.2%
Very important1.6%

Conclusion

These numbers are very telling with roughly 1/3 of people saying they want early birds to disappear and you could summarise this table by saying 88.2% of people would be fine if you don’t have early birds.

The 10.2% of people saying they are important is still a large amount of people but when you compare it to the 36% who want them to go away, it feels you will make people happier overall by not having them.

The conclusion? I won’t be putting early birds on any of my campaigns, whilst they may help boost initial sales, upsetting a large percentage of my potential backers is something I will actively look to avoid.

The City
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Vadoran Gardens is a standalone competitive card-drafting and tile-laying card game, set in The City of Kings universe. Players take it in turns to play cards while trying to connect similar tasks such as feeding animals, watering flowers and cleaning relics, as they try and complete the lessons set by Old V'Sheel.

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